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Wavemaker - One global family, positively provoking growth for our clients and out people.

Hi, we are Wavemaker

Germany, Austria & Switzerland

As Wavemakers, we always believe in a better way to grow - whether for us as an agency, for our employees or for our clients. We provoke our clients' growth in a positive way by reshaping consumer decision-making and experiences through media, content and technology. Wavemaker takes this approach in every market, worldwide.

Our Clients

Verivox

Danone

IKK Classic

L'Oréal Groupe

CP Gaba

Maybelline New York

Grow Fearless – the foundation of our success

Grow Fearless - that is Wavemaker's credo and the basis of our success. We are convinced that there is ALWAYS a better way to achieve more growth. This applies not only to our customers, but above all to each and every one of us, and we find this way with the principle of Positive Provocation.

We dare to question our own habits and convictions time and again with courage, expertise and creativity, which is why our day-to-day work at Wavemaker is always exciting and varied.

Our Services

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Growth Consulting

We are more than just a media agency, because we don't see media as a mere optimization of costs. For us, media is above all an investment in the healthy, long-term growth of a brand.

With the expertise of all Wavemakers - supported by state-of-the-art market research approaches and exclusive tools - we help clients to identify strategic opportunities and position their company for the future.

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Media planning and activation

The focus here is on increasing the efficiency and effectiveness of all our clients' communication measures.

To this end, we identify the target groups with the greatest growth potential, find the right touchpoints and combine these with the appropriate messages.

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Data, Analytics und Tech

Our definition of success is growth - and this must always be plannable and measurable.

With the combination of data strategy, state-of-the-art AI-supported analytics systems and dashboards, we make the results of our strategies visible and can continuously optimize them.

Provocative Growth Stories

For Audible, we have shown that audio dramas enchant people just as much as big Hollywood productions.

We helped Maybelline reach a young, digitally-savvy audience in real and virtual environments.

Thanks to complete creative freedom, Papaplatte was able to address the Heide Park Resort's target group authentically. Because if you want to reach GenZ, you have to speak their language.

Our Benefits

Remote Working

Come as you are

Individual development opportunities

Fitness & Movement

Positive Provocation - the core of our culture

We dare to challenge the norm with creativity and expertise. This is the key to change and growth - not only for customers, but also for ourselves. The Wavebreaker program encourages young talents to challenge the management in a targeted manner.

Orange ball between two buildings
Group of men and women wearing blue jeans and a black hoodie

Versatile, inclusive and always curious

Positive Provocation requires different perspectives. That is why diversity and inclusion are essential: Wavemakers from over 25 nations work at our German locations. Diversity initiatives such as Women@Wavemaker ensure that we continue to develop here too.

Wavemaker is a global family

The open and friendly atmosphere at Wavemaker enables effective collaboration and promotes creativity. We support this atmosphere with numerous events such as Christmas parties, summer parties and the FAC. On TikTok, our trainees regularly provide an insight.

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